A Celebration of Culture & Creativity
In 2004, the UNESCO or United Nations Educational, Scientific and Cultural Organization established UCCN or United Creative Cities Network— an international program created to promote public participation in the promotion of various cities. Baguio City, known for its cool climate and pine trees, became the 181st member of UCCN on October 31, 2017.
It is noteworthy that Baguio is not just a creative and beautiful tourist destination but also a place where culture creates a “vision of desired future.” With the programs for the urban development of Baguio, community-based participations are unmeasurable. Sustainable urban development is the main focus of Baguio’s initiatives. Cleanliness, Reforestation, Research of big universities or Academic Institutions, Crafts and Folk Arts Preservation are proof of Baguio’s Culture and Creativity. Several engines for Baguio’s growth and development continue at their pace that so much has been done and innovated.
Culture and Creativity in Baguio tends to sweep the world without borders, with the creation of Baguio Creative City Council, Creative Hubs, Baguio Creative City Festival, and Creative Activities for Capacity Building of Artists and Artisans.
About the Logo
As an inspiration from the previous logo of Creative Baguio made by the National Artist for Painting Benedicto Cabrera, the logo establishes the mountains of Cordillera and the colors of the Philippine flag. Also, the triangular shape that portrays the Cordilleran mountains builds a story of how the United Nations Educational, Scientific and Cultural Organization (UNESCO) recognized folk art, design, film, gastronomy, literature, media arts, and music into a Creative Cities network.
It has been an honor for Baguio to be known as one of the Creative Cities of UNESCO; hence, the logo also recognizes the uniqueness of Baguio from other provinces of the Philippines.
Baguio as UNESCO Creative City:
Revitalizing Culture and Creativity for Sustainable Urban Development
Being a creative city, Baguio has initiated programs that bring light to sustainable development and continues to establish a solid foundation of Philippine culture and the arts. In 2017, Baguio became a UNESCO Creative City, which addresses issues related to local policies and the opportunities and challenges of embracing the complex culture, tourism, and education dynamic.
The many unfolding trends of creativity in Baguio have captured the hearts of many. Imagine looking for a place to have a two-week vacation with your family. Baguio indeed made it to your list. Aside from giving you a well-deserved break, Baguio, the city of crafts and folk arts, will also give you a deeper understanding of what it means to be a creative city.
The youthful culture of Baguio collaborates with different organizations that value the city’s arts and crafts through cultural awareness programs and bridging the gap of lack of marketing opportunities, whether locally or internationally.
Many factors shape the tourism rate in Baguio City. Preserving a forest cover of 14%, cool temperatures throughout the years, and successful marketing through social media, tourists try to manage travel and expenses in Baguio. Nonprofit organizations also focus on innovations with current Baguio products and services to satisfy tourist needs. Baguio has learned a systematic way to bring tourism to its peak.
Accordingly, when it comes to education, Baguio always remains strong. It has a military academy, universities that give access to quality education, cultural centers and museums, and creative spaces for creative people.
Embracing the complex culture, tourism, and education dynamic, Baguio has set up intellectual roadmaps, accurate observations, and impartial views of good relations with other cities. Baguio transforms the world by being an official member of the UNESCO Creative Cities Network—an attentive town focusing on revitalization.